It’s no secret the media has provided their viewing and listening audiences plenty of run concerning that seemingly-magical purple fruit from Brazil, the Acai Berry. You don’t have to spend a lot of time before you see an advertisement or celebrity testimonial advocating the powerful effects of this now-classified super food. Probably the most influential endorsement has come from the well-known and well-respected daytime-TV host Oprah Winfrey. Ms. Winfrey’s passionate endorsement of the Acai has indeed led many people to experience its benefits for themselves. There’s a lot that can be said about the power of a credible endorsement as these little berries can attest to.